FREE SHIPPING ON ORDERS OVER $75.
Education: We believe that a more educated fishing community will create a healthier fishery. Our CEO spent 8 years studying and researching fisheries, and rather than hold on to this information, we want to share it for free with everyone! We believe in putting the fish first and that starts by having informed anglers.
Community: By offering a place for anglers to come and unite as one, our voice can be heard with a more defined scope. A unified front can get more accomplished and make a real impact on our fisheries. Creating a welcoming and united community is one of the best ways to ensure our beloved sport of fly fishing continues in the right direction moving forward.
Conservation: Everyone thinks conservation is primarily left to non-profit fly fishing or wildlife groups. While we love these organizations, conservation can be accomplished by anyone. One of the best ways to conserve your local fisheries is simply going down to a body of water and picking up trash. Conservation is an individual effort and we want to remind everyone that you don’t need to wait, you can act now!
Affordability: We have been fly fishing for quite sometime and know the feeling of putting an item as small as leaders back because they are too pricey. We feel that no angler should ever have this feeling. We want and will provide you with the highest quality fly fishing gear and apparel at an outrageously low price. Why? We are the middle man. We are local people working hard so you don’t have to empty your bank account on a waterproof fly box. We believe fly fishing is a sport of inclusivity, nobody, I mean nobody, should have to turn away from the sport we love so much for any reason, especially affordability.